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Tags: Art Director: Wallace Seggie

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VW Touareg “Sleeping animals”
Profile photo of Wallace Seggie by Wallace Seggie
Back in the day when we printed out images and filed them in something called a photo album. Yes, before Facebook...
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Alexander Forbes “Dreams”
Profile photo of Wallace Seggie by Wallace Seggie
The original idea was "Remember your dreams". A commercial designed to inspire us to reignite our long lost dreams with a positive message - that it's never too late to do the things you've always wanted. The powers that be turned it into "Live without regret"
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Mag-lite “Lighthouse” 
Profile photo of Wallace Seggie by Wallace Seggie
A print ad for Mag-lite playing into the idea of a reverse beam.
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BP “Carwash”
Profile photo of Wallace Seggie by Wallace Seggie
Hey it was a good ad back then...
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Kulula “Sho’t Left Campaign”
Profile photo of Wallace Seggie by Wallace Seggie
An old TV campaign shot by Anton Visser and conceptualised by myself and my then writer, Jacques Shalom for a partnership between local airline Kulula.com and Shot' Left. Our objective here was to get South Africans to travel within their own beautiful country. I remember presenting this to client with Jacques during my time at KingJames. I had to present one of the scripts in "Chinese" Probably one of my most embarrassing presentations ever. The campaign was put on ice for a few months. By the time it was produced Jacques and I had left KingJames and the campaign was produced by another kick-ass team at KingJames.
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WWF “Did you mean”
Profile photo of Wallace Seggie by Wallace Seggie
A print campaign for WWF. Faced with too many legalities regarding the use of Googles branding we decided to use a local search engine - MWEB. In hindsight we should have just used a Google search bar.
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VW R32 “Ball”
Profile photo of Wallace Seggie by Wallace Seggie
Shot on film by Guy Neveling somewhere way out in the sticks. Was a great day.
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